Last updated: April 2026 — Callum Whitfield, Describe
At Describe, we are committed to providing our readers with honest, unbiased, and comprehensive reviews of the best online casinos for players in New Zealand. As part of this commitment, we want to be fully transparent about our use of affiliate marketing partnerships and how this may affect the content we produce.
Affiliate links are a type of referral link that allows website owners and content creators to earn a commission when their readers click on those links and subsequently make a purchase or sign up for a service. In the case of our online casino reviews, these affiliate links direct our readers to the websites of the gambling operators we recommend, and we may earn a commission if a reader clicks on one of these links and creates a new account.
Describe has established affiliate partnerships with a number of leading online casino operators in the New Zealand market. This means that when we recommend a particular casino or gambling site, we may earn a commission if one of our readers signs up through our affiliate link. However, it's important to note that these affiliate relationships do not influence the content of our reviews or the recommendations we make.
Our team, led by Callum Whitfield, a seasoned gambling expert with over a decade of experience, thoroughly researches and evaluates each online casino we review. We consider factors such as game selection, bonuses and promotions, payment options, customer support, and overall user experience. Our goal is to provide our readers with the most comprehensive and accurate information to help them make informed decisions about where to play.
Despite our affiliate partnerships, Describe remains committed to providing independent and unbiased reviews. Callum Whitfield and our team of writers and researchers evaluate each online casino objectively, considering both the positive and negative aspects of each platform. Our recommendations are based solely on the merits of the casinos themselves, and we will not hesitate to call out any shortcomings or areas for improvement.
Callum Whitfield, the founder and lead author of Describe, is a recognized expert in the online gambling industry. He has a deep understanding of the New Zealand market, the latest trends and developments, and the key factors that make a great online casino. Callum's expertise, experience, and commitment to delivering accurate and reliable information are crucial to the E-E-A-T (Expertise, Experience, Authoritativeness, Trustworthiness) of our website and the content we produce.
In summary, while Describe does use affiliate links to earn commissions, we remain dedicated to providing our readers with honest, unbiased, and thoroughly researched reviews of the best online casinos for players in New Zealand. Callum Whitfield and our team of experts work tirelessly to ensure that our recommendations are based solely on the merits of each casino, and not influenced by any financial incentives. We hope that this affiliate disclosure helps you understand our approach and the steps we take to maintain our editorial independence.